![](https://images.squarespace-cdn.com/content/v1/611353966ca84a7af971a622/b6912596-f58f-4c4f-a96a-dff3b069a019/Genuine+Care+Case+Study+2-02.jpg)
GenuineCare Massage Therapy
Rebranding Project
This rebrand was an exciting and multi-layered project.
Both the business name and the owner’s initials are GC, which aligned perfectly with their desire to draw inspiration from the Circles of Life symbol. We designed a GC monogram and crafted the final logo by repeating and rotating the elements.
We’re thrilled with how it all came together!
![GCM Mockups-01.jpg](https://images.squarespace-cdn.com/content/v1/611353966ca84a7af971a622/e4b1e306-c936-4c31-9602-570f4435e036/GCM+Mockups-01.jpg)
![GCM Mockups-02.jpg](https://images.squarespace-cdn.com/content/v1/611353966ca84a7af971a622/b5b14251-9944-447a-b173-07960498db46/GCM+Mockups-02.jpg)